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EXECUTIVE SUMMARY: In the Fall of 1994, researchers in the Department of Agricultural Economics at Michigan State University identified the following two questions: 1.To what degree (if any) are smaller agribusiness and food industry firms involved in international markets? 2.To what degree (if...
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Fresh produce suppliers in Europe and the United States use a mix of price and non-price marketing strategies. This paper shows that these strategies create, using Mancur Olson's terms, two collective goods: overall consumer confidence in the market's ability to deliver credence attributes, and...
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The states of Sao Paulo, Brazil and Florida, United States collectively dominate the world supplyof orange juice. Collectively, these two regions account for over 80 percent of world processedorange production (Spreen, et al). Florida is the prime supplier to the United States andCanada, while...
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As the agricultural economics profession increasingly strives to find relevant and useful approaches for addressing a broad array of research questions, particularly in terms of agribusiness research, there will be a growing need to adopt a wide set of research methods and methodologies....
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