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Consumer-generated product reviews have proliferated online, driven bythe notion that consumers’ decision to purchase or not purchase aproduct is based on the positive or negative information about thatproduct they obtain from fellow consumers. Using research on informationprocessing as a...
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A central tenet of organizational justice theory is that people prefer decisions to be made with higher than with lower procedural fairness. The results of five studies unearthed a boundary condition for this general tendency. People who experienced non-contingent success had less of a desire to...
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