Showing 1 - 10 of 46
Purpose – The purpose of this paper is to test the effectiveness of the mere integration of social network applications to provide a signal concerning the “trustworthiness” of an unfamiliar e‐vendor in order to enhance subsequent purchase intentions. Design/methodology/approach – To...
Persistent link: https://www.econbiz.de/10014952163
Persistent link: https://www.econbiz.de/10010005103
Persistent link: https://www.econbiz.de/10010008892
Persistent link: https://www.econbiz.de/10009720255
Persistent link: https://www.econbiz.de/10009545628
Persistent link: https://www.econbiz.de/10009566670
Persistent link: https://www.econbiz.de/10010482287
Persistent link: https://www.econbiz.de/10011448308
Persistent link: https://www.econbiz.de/10014309709
Purpose: The purpose of this paper is to empirically investigate the role of the placement (i.e. location) of humanoid service robots (HSRs) for entertainment applications in retailing by inspecting a multitude of performance metrics along the point-of-sale conversion funnel....
Persistent link: https://www.econbiz.de/10012639420