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Nutrition labels on food packages are among the most prominent and far-reaching policy measures related to diet and have the capacity to promote healthy eating. Unfortunately, certain nutrition label characteristics may impede consumer detection and comprehension of labels. Research using...
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We conducted a survey on risk perception of investment products in the German-speakingarea of Switzerland. Unlike the typical two-factor structure documented in the previousliterature, we found that the knowledge-related scales were highly correlated with the riskrelatedscales, whereas the...
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We conducted three studies to investigate how well pictographs communicate medical screening information to persons with higher and lower numeracy skills. In Study 1, we conducted a 2 (probability level: higher vs. lower) x 2 (reference information: yes vs. no) x 2 (subjective numeracy: higher...
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Purpose – The purpose of this paper is to identify the lifestyle determinants motivating wine consumption and the amount spent on it, as sales and profits depend largely on a sound knowledge of them. Design/methodology/approach – Data were gathered by means of a postal paper‐and‐pencil...
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