Showing 1 - 10 of 200
Retailers are often short on capacity, so a logical assumption would be that retailers could improve their profits by acquiring more. In this study, we show that this is not necessarily true, because retailer's capacity has a strategic role in channel distribution. Specifically, we consider a...
Persistent link: https://www.econbiz.de/10012843852
Persistent link: https://www.econbiz.de/10012283833
Recently, a growing number of online retailers have started meshing their pricing strategies with consumers' social networks. Specifically, they have started allowing consumers to invite peers from social media to request a discount for their purchases. We call this pricing strategy social...
Persistent link: https://www.econbiz.de/10012843851
Crowdfunding has changed the way startups, entrepreneurs, and individuals raise capital by harnessing the power of the crowd. Reward-based crowdfunding is an established and attractive fundraising option for entrepreneurs with creative projects. Recently, investment-based crowdfunding has also...
Persistent link: https://www.econbiz.de/10012861527
Advances in social networking and mobile technology have significantly increased game developers’ ability to actively initiate and manage social interactions between game players. This paper introduces competitiveness as a new attribute of social interactions. We empirically investigate how...
Persistent link: https://www.econbiz.de/10014122502
Persistent link: https://www.econbiz.de/10015133193
Persistent link: https://www.econbiz.de/10013373589
Persistent link: https://www.econbiz.de/10013475602
Persistent link: https://www.econbiz.de/10014317422
Persistent link: https://www.econbiz.de/10011372420