Le marketing relationnel suppose l’engagement de la part des consommateurs. Cet engagement repose sur la confiance entre les consommateurs et leur prestataire. Or il peut exister un refus d’engagement du fait de la réactance psychologique sans que cela ne se traduise nécessairement par une...

Lithuanian Abstract: Pagrindinis šio straipsnio tikslas yra nustatyti žaliojo marketingo perspektyvas paukštienos produktų rinkoje Lietuvoje, pagrindžiant jas ekologiškos paukštienos ir jos produktų perspektyvų Lietuvos rinkoje tyrimais ir žaliojo marketingo maisto rinkoje teorinėmis...

Hungarian Abstract: A fogyasztók jelentős része a biotermékeknek pozitív imidzset tulajdonít. Ez a pozitív imidzs-transzfer magában foglalja az egészségesség érzetét, a tápértéket, de kiterjed olyan érzékelt tulajdonságokra is, mint az illat és az íz. Jelen tanulmánynak az...

The theory of geographical markets is based on the notion that economic activity is not evenly spread and regional inequalities have an impact on the decisions of economic agents. Retail gasoline markets are almost perfect examples of geographical markets. The gasoline sold by the stations is a...

The theory of geographical markets is based on the notion that economic activity is not evenly spread and regional inequalities have an impact on the decisions of economic agents. Retail gasoline markets are almost perfect examples of geographical markets. The gasoline sold by the stations is a...

A high court has to decide whether a law is constitutional, un- constitutional, or interpretable. The voting system is runoff. Runoff voting systems can be interpreted both, as social choice functions or as mechanisms. It is known that, for universal domains of preferences, runoff voting systems...

We analyze the problem of choosing the w contestants who will win a competition within a group of n w competitors when all jurors commonly observe who the w best contestants are, but they may be biased. We study conditions on the configuration of the jury so that it is possible to induce the...

We analyze the problem of a jury choosing the winner from a set of agents when the identity of the deserving winner is common knowledge amongst the jurors but each juror is biased in favor of one di¤erent agent. We propose a simple and natural mechanism that implements the socially optimal rule...