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Add value to your service : the key to success ; [papers presented at the 6th Annual Services Marketing Conference, Sept. 27 - 30, 1987, San Diego, Calif.]
Surprenant, Carol
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1988
Persistent link: https://www.econbiz.de/10004158197
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Evaluating relationships: Are satisfaction and quality enough?
Rosen, Deborah E.
;
Surprenant, Carol
- In:
International journal of service industry management : IJSIM
9
(
1998
)
2
,
pp. 103-125
Persistent link: https://www.econbiz.de/10007126677
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Gender and Culture Differences in Consumer Ethics in a Consumer-Retailer Interaction Context
Rao, C.P.
;
Al-Wugayan, Adel
- In:
Journal of international consumer marketing
18
(
2005
)
1
,
pp. 45-72
Persistent link: https://www.econbiz.de/10007096446
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An Empirical Investigation of Consumer Ethics in a Collectivist Arab Culture:
Al-Wugayan, Adel
;
Rao, C.P.
- In:
Journal of international consumer marketing
16
(
2004
)
3
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pp. 25-54
Persistent link: https://www.econbiz.de/10007100195
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