Most of the principal theories associated with consumer behavior have been developed and tested in the United States. A question that has been posed by some consumer researchers concerns the applicability of these theories outside of the United States. The study reported in this paper is a...

Little has been reported on joint ventures between firms from newly industrialized countries and developing countries. This paper examines twelve characteristics of a sample of Korean firms with partners in developing countries (LDCs) and contrasts them with existing research where (a) developed...

This paper presents and analyzes comparative data on 2,343 foreign-owned organizations operating in the transitional economies of China, Viet Nam and the countries of Central and Eastern Europe (CEE). Specifically, it compares the extent, sectoral distribution, characteristics and performance of...

This paper explores the diminishing influence of national cultural distance on two subsidiary control issues, expatriate staffing and parent company ownership level of the foreign subsidiary. Previous studies have produced conflicting findings: one stream of research argues that when cultural...