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Connection, trust, and commitment: dimensions of co-creation?
Randall, Wesley; Gravier, Michael; Prybutok, Victor - In: Journal of strategic marketing 19 (2011) 1, pp. 3-25
Persistent link: https://www.econbiz.de/10008844991
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Opportunism in Buyer-Supplier Relations: New Insights from Quantitative Synthesis
Hawkins, Timothy; Knipper, Michael; Strutton, David - In: Journal of marketing channels : ... distribution … 16 (2009) 1, pp. 43-76
Persistent link: https://www.econbiz.de/10008172287
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Opportunism in BuyerSupplier Relations: New Insights from Quantitative Synthesis
Hawkins, Timothy; Knipper, Michael G.; Strutton, David - In: Journal of marketing channels : ... distribution … 16 (2008) 1, pp. 43-76
Persistent link: https://www.econbiz.de/10009266534