ABSTRACT There has been a great deal of increase in the production and consumption of organic foods. As a result, many researchers have attempted to explain the motivations and marketing issues dealing with the topic. Many of the previous studies provide conflicting results. With this in mind,...

<title>ABSTRACT</title> This paper investigates the underlying dimensions of employer expectations from an ideal business education program and compares the importance of thirteen education-related attributes. Factor analysis identified four factors, research skills, interpersonal skills, basic skills, and...

This study compares the robustness of conjoint analysis versus multiple linear regression when using orthogonal data. The explained variance (R²) by four independent variables was utilised to test the robustness of the regression analysis while Pearson's R and Kendall's tau were used for...