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Desmond, John
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Morality and the consequences of marketing action
Desmond, John
;
Crane, Andrew
- In:
Journal of Business Research
57
(
2004
)
11
,
pp. 1222-1230
Persistent link: https://www.econbiz.de/10005473709
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2
Morality and the consequences of marketing action
Desmond, John
;
Crane, Andrew
- In:
Journal of business research : JBR
57
(
2004
)
11
,
pp. 1222-1230
Persistent link: https://www.econbiz.de/10006716968
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3
Societal marketing and morality
Crane, Andrew
;
Desmond, John
- In:
European journal of marketing : EJM
36
(
2002
)
5
,
pp. 548-569
Persistent link: https://www.econbiz.de/10006087609
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4
Marketing and the war machine
Desmond, John
- In:
Marketing intelligence & planning
15
(
1997
)
6-7
,
pp. 338-351
Persistent link: https://www.econbiz.de/10006995729
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5
Loyal Now, but Not Forever! A Study of Narcissism and Male Consumer–Brand Relationships
Lambert, Aliette
;
Desmond, John
- In:
Psychology & marketing
30
(
2013
)
8
,
pp. 690-706
Persistent link: https://www.econbiz.de/10010144178
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6
Organization of dreams: the dream of organization - dreaming organization
Desmond, John
- In:
Journal of organizational change management
26
(
2013
)
4
,
pp. 654-669
Persistent link: https://www.econbiz.de/10010144863
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7
Books for Managers
Desmond, John
- In:
European management journal : publ. twice a year for …
25
(
2007
)
3
,
pp. 249
Persistent link: https://www.econbiz.de/10007744946
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8
Figuring knowledge and desire in critical marketing: Lacan's four discourses
Desmond, John
- In:
Journal of marketing management : MM
25
(
2009
)
7-8
,
pp. 849-854
Persistent link: https://www.econbiz.de/10008327647
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9
Reclaiming the subject: Decommodifying marketing knowledge
Desmond, John
- In:
Journal of marketing management : MM
11
(
1995
)
7
,
pp. 721-746
Persistent link: https://www.econbiz.de/10007006126
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10
An Evaluation of Organisational Control Strategies for Relationship Marketing
Desmond, John
- In:
Journal of marketing management : MM
20
(
2004
)
1-2
,
pp. 209-236
Persistent link: https://www.econbiz.de/10006964830
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