Narrow search
Showing 1 - 3 of 3
Cover Image
Campus Recruiting: What the Recruiters Are Looking For
Turner, Martha R.; Tang, Thomas Li-Ping; Moser, H. Ronald - In: Journal of Marketing for Higher Education 7 (1997) 4, pp. 35-48
<title>ABSTRACT</title> This article reviews findings from a survey of 111 campus recruiters concerning their perceptions and practices of campus recruiting activities. The results show that campus recruiters seem to agree that the interview is the most important method for their selection practices; verbal...
Persistent link: https://www.econbiz.de/10010972925
Cover Image
An Empirical Analysis of the Public's Attitudes Toward Advertising Veterinarian Services: A Comparative Cross-Sectional Study
Moser, H. Ronald; Johns, Horace E. - In: Services marketing quarterly 33 (2012) 4, pp. 363-381
Persistent link: https://www.econbiz.de/10010025199
Cover Image
An Empirical Analysis of Consumers' Attitudes Toward Chiropractic Services Advertising: A Comparative Cross-Sectional Study
Moser, H. Ronald; Freeman, Gordon - In: Services marketing quarterly 31 (2010) 2, pp. 253-275
Persistent link: https://www.econbiz.de/10008417925