In this article, an attempt is made to build an ARIMA model to forecast exports of Indian readymade garments. The monthly data on readymade garments exports for the period April 1991 to December 2000 is used to build the model. The forecasts are obtained for the period January 2001 to December...

The main objective of this article is to study the perception of the users of cyber cafés and to understand the important factors required to manage the cafés better in a competing environment. This was pursued by interviewing 414 users, in cyber cafés spread over different parts of Delhi....

The institutional reforms towards trade liberalizations in Latin America during the 1980s and the 1990s have introduced a good measure of import competition, but trade policies alone are not sufficient to create a competitive environment in an economy. The countries in Latin America have not had...

The brand equity is built around brand personality as one of the core dimensions. The psychographic variables like emotions associated with the brand image constitute the personality of a brand. Although the experiences of the consumers with the brand cultivate such personality, advertising...

The performance related issues of buyer-distributor relationship have attracted both the academic and corporate managers. The study attempts to make theoretical contributions to the literature on relationships in marketing channels. Compared with the impact of the often-investigated construct of...

There are large differences in gross domestic products by sectors among Latin American countries, and the majority of these differences are due to the value of industrial and service sectors. The structural reforms in countries of Latin America has broadly focused in the five major areas...