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Attaining competitive advantage is especially crucial for innovative firms. Due to increased competition, firms employ various types of innovation activities to position themselves against their competitors. Ambidexterity and strategic agility have been found to strengthen this position. Whereas...
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In 4 Themenbereiche gegliedert, die aufeinander aufbauen (Innovation verstehen, planen, entwickeln, umsetzen), wird das gesamte wesentliche Wissen in klarer, gut verständlicher Sprache und mit zahlreichen Abbildungen und Beispielen aus der Praxis vermittelt. Den Kapiteln vorangestellte...
Persistent link: https://www.econbiz.de/10009697718
Attaining competitive advantage is especially crucial for innovative firms. Due to increased competition, firms employ various types of innovation activities to position themselves against their competitors. Ambidexterity and strategic agility have been found to strengthen this position. Whereas...
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