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~person:"Brenner, Walter"
~person:"Kohlbacher, Florian"
~subject:"Knowledge"
~subject:"Produktgestaltung"
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Brenner, Walter
Kohlbacher, Florian
Fritsch, Michael
16
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13
Doloreux, David
13
Sosa, Manuel
13
Verganti, Roberto
13
Dell'Era, Claudio
12
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12
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8
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The silver market phenomenon : marketing and innovation in the aging society
1
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ECONIS (ZBW)
11
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1
The Silver Market Phenomenon : Marketing and
Innovation
in the Aging Society
Kohlbacher, Florian
-
2011
leveraging
innovation
, technology, product development and marketing for older consumers and employees. Key lessons are drawn …
Persistent link: https://www.econbiz.de/10014425090
Saved in:
2
Design Thinking : das Handbuch
Uebernickel, Falk
;
Brenner, Walter
;
Pukall, Britta
; …
-
2015
-
Erste Auflage
Öfter mal was Neues - Wie geht eigentlich
Innovation
? Menschen unterschiedlichster, auch fachfremder Disziplinen an …
Persistent link: https://www.econbiz.de/10014282129
Saved in:
3
The silver market phenomenon : marketing and
innovation
in the aging society
Kohlbacher, Florian
(
ed.
);
Herstatt, Cornelius
(
ed.
)
-
2011
-
2. ed.
Persistent link: https://www.econbiz.de/10008699431
Saved in:
4
Design thinking : the handbook
Uebernickel, Falk
;
Jiang, Li
;
Brenner, Walter
;
Pukall, …
-
2020
Persistent link: https://www.econbiz.de/10011999227
Saved in:
5
Towards a method compendium for the development of digitised products : findings from a case study
Holler, Manuel
;
Herterich, Matthias
;
Dremel, Christian
; …
- In:
International journal of product lifecycle management : …
11
(
2018
)
2
,
pp. 131-153
Persistent link: https://www.econbiz.de/10011920160
Saved in:
6
Design Thinking for Software Engineering : Creating Human-oriented Software-intensive Products and Services
Hehn, Jennifer
(
ed.
);
Mendez, Daniel
(
ed.
); …
-
2022
Chapter 1. Interview with Manfred Broy and Walter Brenner About Design Thinking and Requirements Engineering -- Chapter 2. Combining Design Thinking and Software Requirements Engineering to Create Human-centered Software-intensive Systems -- Chapter 3. From Design Thinking in Software...
Persistent link: https://www.econbiz.de/10012819082
Saved in:
7
"Silver" product design : product
innovation
for older people
Herstatt, Cornelius
;
Kohlbacher, Florian
;
Bauer, Patrick
-
2011
front end of silver product development sketched. -- Demographic change ; aging ; older users ; silver market ;
innovation
…
Persistent link: https://www.econbiz.de/10009427498
Saved in:
8
Knowledge-based marketing : Fostering
innovation
through marketing knowledge co-creation
Kohlbacher, Florian
- In:
Towards organizational knowledge : the pioneering work …
,
(pp. 283-305)
.
2013
Persistent link: https://www.econbiz.de/10010221401
Saved in:
9
Product development for the silver market
Kohlbacher, Florian
;
Herstatt, Cornelius
;
Schweisfurth, Tim
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 3-13)
.
2011
Persistent link: https://www.econbiz.de/10008749569
Saved in:
10
Leveraging organizational capital for
innovation
: the process of marketing knowledge co-creation
Kohlbacher, Florian
- In:
Organizational capital : modelling, measuring and …
,
(pp. 234-257)
.
2007
Persistent link: https://www.econbiz.de/10003786246
Saved in:
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