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~person:"Bruwer, Johan"
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Consumer behaviour
177
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Bruwer, Johan
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Han, Heesup
115
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107
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95
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92
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79
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78
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Khare, Arpita
69
Bagozzi, Richard P.
68
Foxall, Gordon R.
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Stavins, Joanna
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Dwivedi, Yogesh Kumar
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Warlop, Luk
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48
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47
Kim, Jungkeun
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EFFECT OF CUSTOMER TRUST, USE EASY AND INFORMATION QUALITY ON PURCHASE DECISIONS ON LAZADA E-COMMECE
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ECONIS (ZBW)
177
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1
Domain-specific consumer involvement in the US wine market
Montgomery, Ingvill Kaasin
;
Bruwer, Johan
- In:
Journal of food products marketing
19
(
2013
)
5
,
pp. 439-462
Persistent link: https://www.econbiz.de/10010226810
Saved in:
2
Omni-channel retailing : some reflections
Verhoef, Peter C.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 608-616
Persistent link: https://www.econbiz.de/10012608881
Saved in:
3
Drivers of and barriers to organic purchase behavior
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 436-450
Persistent link: https://www.econbiz.de/10011377050
Saved in:
4
The impact of consumer confidence on store satisfaction and share of wallet formation
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 516-532
Persistent link: https://www.econbiz.de/10011377071
Saved in:
5
U.S. wine consumer preferences for bottle characteristics, back label extrinsic cues and wine composition : a conjoint analysis
Kelley, Kathleen
;
Hyde, Jeffrey
;
Bruwer, Johan
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
4
,
pp. 516-534
Persistent link: https://www.econbiz.de/10011456442
Saved in:
6
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
7
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
8
Understanding customer experience throughout the customer journey
Lemon, Katherine N.
;
Verhoef, Peter C.
- In:
Journal of marketing
80
(
2016
)
6
,
pp. 69-96
Persistent link: https://www.econbiz.de/10011621578
Saved in:
9
Domain-specific market segmentation : a wine-related lifestyle (WRL) approach
Bruwer, Johan
;
Roediger, Brigitte
;
Herbst, Frikkie
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
1
,
pp. 4-26
Persistent link: https://www.econbiz.de/10011613289
Saved in:
10
The predictive ability of different customer feedback metrics for retention
Haan, Evert de
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
2
,
pp. 195-206
Persistent link: https://www.econbiz.de/10011337502
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