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~person:"Deshpandé, Rohit"
~person:"Gonzalo, Jesús"
~person:"John, Deborah Roedder"
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Premiummarke - quo vadis?
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Estimation of long run equilibrium relationships and common long memory components in cointegrated systems
Gonzalo, Jesús
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1991
Persistent link: https://www.econbiz.de/10000866008
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2
Marketing
theory
Zaltman, Gerald
;
Kohli, Ajay Kumar
;
Deshpandé, Rohit
; …
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2018
Persistent link: https://www.econbiz.de/10011900067
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Consumer information processing :
marketing
applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
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2016
Persistent link: https://www.econbiz.de/10011446058
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