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~person:"Eckhardt, Giana M."
~subject:"marketing"
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Eckhardt, Giana M.
Kaluzhsky, Mikhail
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The erasure of antagonisms between popular music and advertising
Eckhardt, Giana M.
;
Bradshaw, Alan
- In:
Marketing theory
14
(
2014
)
2
,
pp. 167-183
Persistent link: https://www.econbiz.de/10010462054
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2
Consumer spirituality : introduction
Husemann, Katharina C.
;
Eckhardt, Giana M.
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
5/6
,
pp. 391-406
Persistent link: https://www.econbiz.de/10012178385
Saved in:
3
Envisioning consumers : how videography can contribute to marketing knowledge
Belk, Russell W.
;
Caldwell, Marylouise
;
Devinney, …
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
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