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Telekooperation : verteilte Arbeits- und Organisationsformen
Reichwald, Ralf (contributor); Möslein, Kathrin (contributor) - 2000 - 2., neu bearb. Aufl.
Persistent link: https://www.econbiz.de/10001445215
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Telekooperation : verteilte Arbeits- und Organisationsformen
Reichwald, Ralf (contributor) - 1998
Persistent link: https://www.econbiz.de/10000639173
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Renault-Nissan : a study into the advantages of a prior strategic alliance in the development of a post-merger corporate identity
Melewar, T. C.; Stark, David; Karaosmanoǧlu, Elif - In: Contemporary thoughts on corporate branding and …, (pp. 187-204). 2008
Persistent link: https://www.econbiz.de/10003773435
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Adding new dimensions to corporate identity management and corporate communication : exploring the sensory perspective
Bartholmé, Roland H.; Melewar, T. C. - In: The marketing review 9 (2009) 2, pp. 155-169
Persistent link: https://www.econbiz.de/10003849716
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Special issue: corporate branding, identity and communications
Melewar, T. C. (contributor) - 2006
Persistent link: https://www.econbiz.de/10003458847
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Marktorientierte Führung in organisatorischen Führungssystemen
Reichwald, Ralf; Möslein, Kathrin - In: Marktorientierte Führung im wirtschaftlichen und …, (pp. 47-62). 2007
Persistent link: https://www.econbiz.de/10003584387
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Contemporary thoughts on corporate branding and corporate identity management
Melewar, T. C. (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003586598
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Explicating the relationship between identity and culture : a multi-perspective conceptual model
Vella, Kevin James; Melewar, T. C. - In: Facets of corporate identity, communication, and reputation, (pp. 3-34). 2008
Persistent link: https://www.econbiz.de/10003690294
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Corporate reputation building : an Asian perspective
Srivoravilai, Nopporn; Melewar, T. C. - In: Facets of corporate identity, communication, and reputation, (pp. 211-227). 2008
Persistent link: https://www.econbiz.de/10003690705
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Facets of corporate identity, communication, and reputation
Melewar, T. C. (ed.) - 2008
Persistent link: https://www.econbiz.de/10003517706