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~person:"Kaiser, Harry M."
~person:"Moraga-González, José Luis"
~subject:"USA"
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USA
Advertising
72
Werbung
72
United States
26
Theorie
19
Theory
19
Advertising effects
18
Milchmarkt
18
Milk market
18
Werbewirkung
18
Marketing management
16
Marketingmanagement
16
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15
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Dairy industry
7
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7
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7
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7
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6
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Landwirtschaftliche Betriebslehre
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Kosten
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Oligopol
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5
Product quality
5
Produktqualität
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Alkoholfreies Getränk
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Cheese
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Consumption
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Fruit
4
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4
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English
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Kaiser, Harry M.
Moraga-González, José Luis
Silk, Alvin J.
9
Saffer, Henry
8
Seldon, Barry J.
8
Moser, H. R.
7
Mueller, Barbara
7
Berndt, Ernst R.
6
Diehl, Sandra
6
Kinnucan, Henry W.
6
Reid, Leonard N.
6
Schmit, Todd M.
6
An, Soontae
5
Dave, Dhaval
5
Forker, Olan D.
5
Huh, Jisu
5
Nelson, Jon Paul
5
Richards, Timothy J.
5
Zheng, Yuqing
5
Aaker, David A.
4
Alston, Julian Mark
4
Berger, Arthur Asa
4
Cheong, Yunjae
4
DeLorme, Denise E.
4
Goel, Rajeev K.
4
Iwasaki, Natsuko
4
Okazaki, Shintaro
4
Taylor, Charles Raymond
4
Tokle, Robert John
4
Tremblay, Victor J.
4
Yoon, Sukki
4
Baek, Tae Hyun
3
Chandra, Ambarish
3
Cortese, Anthony J.
3
De Gregorio, Federico
3
Dench, Daniel
3
Doroodian, Khosrow
3
Hundhausen, Carl
3
Kenkel, Donald Scott
3
Knight, Brian G.
3
Koinig, Isabell
3
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Cornell University / Department of Agricultural Economics
2
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NICPRE / National Institute for Commodity Promotion Research and Evaluation
10
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
5
Journal of agricultural and applied economics
3
R.B.
2
RB / Department of Agricultura, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
2
Working papers / Cornell University, Department of Applied Economics and Management
2
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1
Agricultural and resource economics review : ARER
1
American journal of agricultural economics
1
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1
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1
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1
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1
RB / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
RB / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, Cornell University : RB
1
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1
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ECONIS (ZBW)
26
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11
Egg advertising, dietary cholesterol concerns, and US consumer demand
Schmit, Todd M.
- In:
Agricultural and resource economics review : ARER
27
(
1998
)
1
,
pp. 43-52
Persistent link: https://www.econbiz.de/10001240897
Saved in:
12
Analysis of generic dairy advertising scenarios on retail, wholesale, and farm milk markets
Kaiser, Harry M.
;
Forker, Olan D.
-
1993
Persistent link: https://www.econbiz.de/10000862748
Saved in:
13
Some comments on "Taxes, subsidies, and advertising efficacy in changing eating behavior : an experimental study"
Fischer, Alastair J.
- In:
Applied economic perspectives and policy
36
(
2014
)
4
,
pp. 717-721
Persistent link: https://www.econbiz.de/10010493122
Saved in:
14
The impact of generic advertising on US household cheese purchases : a censored autocorrelated regression approach
Schmit, Todd M.
;
Gould, Brian W.
;
Dong, Diansheng
; …
-
2003
Persistent link: https://www.econbiz.de/10001782771
Saved in:
15
Optimal seasonal allocation of generic dairy advertising expenditures
Schmit, Todd M.
(
contributor
);
Kaiser, Harry M.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002565026
Saved in:
16
Optimal seasonal allocation of generic dairy advertising expenditures
Schmit, Todd M.
;
Kaiser, Harry M.
- In:
Journal of agricultural and applied economics
39
(
2007
)
1
,
pp. 187-199
Persistent link: https://www.econbiz.de/10003486378
Saved in:
17
Measuring and testing advertising-induced rotation in the demand curve
Zheng, Yuqing
;
Kinnucan, Henry W.
;
Kaiser, Harry M.
- In:
Applied economics
42
(
2010
)
13/15
,
pp. 1601-1614
Persistent link: https://www.econbiz.de/10008737432
Saved in:
18
Evaluating advertising strategies for fruits and vegetables and the implications for obesity in the United States
Liaukonyte, Jura
;
Rickard, Bradley J.
;
Kaiser, Harry M.
; …
-
2010
Persistent link: https://www.econbiz.de/10008758373
Saved in:
19
Consumer response to commodity-specific and broad-based promotion programs for fruits and vegetables
Rickard, Bradley J.
;
Liaukonyte, Jura
;
Kaiser, Harry M.
; …
- In:
American journal of agricultural economics
93
(
2011
)
5
,
pp. 1312-1327
Persistent link: https://www.econbiz.de/10009384671
Saved in:
20
Measuring the impacts of generic fluid milk and cheese advertising : a time-varying parameter application
Schmit, Todd M.
;
Kaiser, Harry M.
-
2002
Persistent link: https://www.econbiz.de/10001766787
Saved in:
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