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Electronic customer care (ECC) : IT in der Anbieter-Kunden-Beziehung

Muther, Andreas - 1998

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IT-enabled transparent electronic markets : the case of the air travel industry

Granados, Nelson F.; Gupta, Alok; Kauffman, Robert J. - In: Information systems and e-business management : ISeB 5 (2007) 1, pp. 65-91

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Customer Relationship Management : Electronic Customer Care in the new economy ; with 8 tables

Muther, Andreas - 2002

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Electronic Customer Care : die Anbieter-Kunden-Beziehung im Informationszeitalter ; mit 13 Tabellen

Muther, Andreas - 2001 - 3., überarb. Aufl.

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Electronic customer care : die Anbieter-Kunden-Beziehung im Informationszeitalter ; mit 12 Tabellen

Muther, Andreas - 2000 - 2., überarb. Aufl.

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The digital transformation of vertical organizational relationships

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Customer Relationship Management : Electronic Customer Care in the New Economy

Muther, Andreas - 2002

Under the term Customer Relationship Management (CRM), companies such as SAP, Siebel Systems or E.piphany offer software solutions to optimize customer-facing processes. Business units responsible for the implementation of CRM software are in many cases relatively inexperienced in the...

Persistent link: https://www.econbiz.de/10013518450