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~person:"Malhotra, Naresh K."
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Malhotra, Naresh K.
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Fundamentals of marketing research ; Vol. 1
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Prentice-Hall international editions
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ECONIS (ZBW)
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1
Marketing research : an applied orientation
Malhotra, Naresh K.
-
1993
Persistent link: https://www.econbiz.de/10000326100
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2
Marketing research : an applied orientation
Malhotra, Naresh K.
-
1999
-
3. ed
Persistent link: https://www.econbiz.de/10000670855
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3
Basic marketing research : integration of social media
Malhotra, Naresh K.
-
2012
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4. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009301814
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4
Personal reflections on my research contribution to marketing
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009270382
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5
Helping marketing research earn a seat at the table for decision-making : an assessment and prescription for the future
Malhotra, Naresh K.
;
Peterson, Mark A.
;
Uslay, Can
-
2007
Persistent link: https://www.econbiz.de/10003538084
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