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An empirical study using moral ethical development, perceived ethical climate, and outcomes of perceived ethical climate was conducted in Mexico and compared to an existing U.S. sample of salespeople. Across the two national cultures, it appears there is consistency in a positive significant...
Persistent link: https://www.econbiz.de/10009459061
This study investigates the relationship of perceived ethical climate to individual commitment to quality, organizational commitment, and performance among business-to-business salespeople from two companies. The results indicate a firm's ethical climate has an effect on its sales force....
Persistent link: https://www.econbiz.de/10009459062
literature on international marketing strategy adaptation reveals that this decision depends on the environment, industry, market … speculate that U.S. catalog firms are making adaptations to reduce the costs of international marketing operations. This cost …
Persistent link: https://www.econbiz.de/10009484486
Purpose ? The choice of an international market entry mode involves two critical considerations, leveraging internal competencies and managing environmental uncertainties in host countries. The purpose of the paper is to explicate how these two considerations affect the propensity to collaborate...
Persistent link: https://www.econbiz.de/10009484547