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The future of market research products and markets / BEBR No.554
Sheth, Jagdish N. - 2011
Includes bibliographical references (p. [16]).
Persistent link: https://www.econbiz.de/10009477723
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Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N. - 2010
Persistent link: https://www.econbiz.de/10003925978
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A journey of an accidental marketing scholar
Krishnan, Balaji C.; Sheth, Jagdish N. - 2011
Persistent link: https://www.econbiz.de/10009270374
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Global organizational theory perspectives
Sheth, Jagdish N. (contributor) - 1990
Persistent link: https://www.econbiz.de/10000810929
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Borderless media : rethinking international marketing
Sheth, Jagdish N. - In: Journal of international marketing 28 (2020) 1, pp. 3-12
Persistent link: https://www.econbiz.de/10012167070
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Cognitive dissonance, brand preference and product familiarity
Sheth, Jagdish N. - In: Insights into consumer behavior, (pp. 41-53). 1968
Persistent link: https://www.econbiz.de/10002820981
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A conceptual model of long-range multinational marketing planning
Sheth, Jagdish N. - In: Management international review : mir ; journal of … 12 (1972) 4/5, pp. 3-15
Persistent link: https://www.econbiz.de/10002821000
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Demographics in consumer behavior
Sheth, Jagdish N. - In: Journal of business research : JBR 5 (1977) 2, pp. 129-138
Persistent link: https://www.econbiz.de/10002821008
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A factor analytical model of brand loyalty
Sheth, Jagdish N. - In: Journal of marketing research : JMR 5 (1968) 4, pp. 395-404
Persistent link: https://www.econbiz.de/10002821019
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A field study of attitude structure and the attitude-behavior relationship
Sheth, Jagdish N. - In: Models of buyer behavior, (pp. 242-268). 1974
Persistent link: https://www.econbiz.de/10002821030