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A path analysis of greenwashing in a trust crisis among Chinese energy companies : the role of brand legitimacy and brand loyalty
Guo, Rui; Tao, Lan; Li, Caroline Bingxin; Wang, Tao - In: Journal of business ethics : JOBE 140 (2017) 3, pp. 523-536
Persistent link: https://www.econbiz.de/10011643425
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Timely or considered? : brand trust repair strategies and mechanism after greenwashing in China : from a legitimacy perspective
Guo, Rui; Zhang, Wei; Wang, Tao; Li, Caroline Bingxin; … - In: Industrial marketing management : the international … 72 (2018), pp. 127-137
Persistent link: https://www.econbiz.de/10011887301
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Consumer insecurity and preference for nostalgic products : evidence from China
Zhou, Ling; Wang, Tao; Zhang, Qin; Mou, Yupeng - In: Journal of business research : JBR 66 (2013) 12, pp. 2406-2411
Persistent link: https://www.econbiz.de/10010209643
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Dire Straits : how tourists on the Diamond Princess cruise endured the COVID-19 crisis
Chen, Yang; Zhang, Zihao; Wang, Tao - In: Tourism management : research, policies, practice 91 (2022), pp. 1-15
Persistent link: https://www.econbiz.de/10013271591
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The effect of birth order on entrepreneurship : evidence from China
Wang, Tao; Wang, Yue; Mu, Wenlong - In: Entrepreneurship and regional development : an … 34 (2022) 1/2, pp. 179-208
Persistent link: https://www.econbiz.de/10013272002
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Entrepreneurs' networking styles and normative underpinnings during institutional transition
Zhang, Chenjian; Wang, Tao; Ahlstrom, David - In: Entrepreneurship research journal : ERJ 14 (2024) 2, pp. 457-489
Persistent link: https://www.econbiz.de/10014526445