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~person:"Wedel, Michel"
~type_genre:"Book section"
~type_genre:"Non-commercial literature"
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Wedel, Michel
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Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
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Heterogeneous and nonproportional effects of marketing variables on brand switching : an application of a discrete time duration model ; research note
Wedel, Michel
;
Kamakura, Wagner A.
-
1993
Persistent link: https://www.econbiz.de/10000870840
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2
FAMSCALE : a probabilistic multidimensional scaling model for accommodating brand (un)familiarity in positioning maps
Bijmolt, Tammo H. A.
;
DeSarbo, Wayne
;
Wedel, Michel
-
1993
Persistent link: https://www.econbiz.de/10000883528
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3
The influence of involvement on brand dissimularities and MLMDS solutions
Bijmolt, Tammo H. A.
;
Wedel, Michel
-
1993
Persistent link: https://www.econbiz.de/10000856803
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4
A general latent class stochastic MDS methodology for simultaneous segmentation and positioning
Wedel, Michel
;
DeSarbo, Wayne
-
1994
Persistent link: https://www.econbiz.de/10000917393
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5
A maximum likelihood methodology for segmentation in conjoint models
Wedel, Michel
;
Vriens, Marco
;
DeSarbo, Wayne
-
1991
Persistent link: https://www.econbiz.de/10000823926
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6
A simulated likelihood latent variable approach for incomplete mixed outcome data
Kamakura, Wagner A.
;
Wedel, Michel
-
1998
Persistent link: https://www.econbiz.de/10000991881
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7
The effects of alternative methods of collecting similarity data for multidimensional scaling
Bijmolt, Tammo H. A.
;
Wedel, Michel
-
2007
Persistent link: https://www.econbiz.de/10003541421
Saved in:
8
Latent structure regression
DeSarbo, Wayne
;
Kamakura, Wagner A.
;
Wedel, Michel
- In:
The handbook of marketing research : uses, misuses, and …
,
(pp. 394-417)
.
2006
Persistent link: https://www.econbiz.de/10003420132
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