While the lodging industry has recognized the importance of engaging in corporate social responsibility (CSR), most hotel CSR efforts focused on sustainable development are oriented towards environmentally-oriented practices. This study examines consumer perceptions of CSR from a more holistic...

Despite the increasing interest in corporate social responsibility (CSR) marketing practices, the role of CSR has little been explored in the area of hospitality marketing. The main purpose of the study was to propose and assess a theoretical model on the effects of hotels’ CSR and corporate...

Abstract In-house food service brands operating on college campuses struggle to build brand image without consumer awareness. Corporate Social Responsibility (CSR) activities may enhance brand image, for the customers, employees and stakeholders (Lee and Heo, 2009). Brown and Dacin (1997)...

Using an experimental research design, this study investigates the influence of customer perceptions of corporate social responsibility (CSR) on customer attitudes (loyalty, trust and commitment) and behavioral intentions (patronage intentions, switching intentions and word of mouth). Focusing...

This study examines the relationship between corporate social responsibility (CSR) and financial performance for a sample of lodging and gaming companies. The study attempts to answers the question: do lodging and gaming companies ranked highly on CSR initiatives outperform their counterparts...

A majority of the literature on corporate social responsibility (CSR) reporting focuses on efforts made by companies headquartered in North America and Europe. Nevertheless, many profitable companies from countries with emerging economies are beginning to report on their social and environmental...

As financial institutions approach sustainability in new ways, this report, prepared as a master'sproject for the School of Natural Resources and Environment, represents an innovativecomprehensive corporate social responsibility strategy for the 3rd largest bank in Mexico, GrupoFinanciero...

Šio darbo tikslas yra išanalizuoti įmonių socialinės atsakomybės (ĮSA) ir žmogiškųjų išteklių vadybos (ŽIV) sąsajas ir sukurti įmonių socialinės atsakomybės strategijos rengimo bei realizavimo modelį, kurį būtų galima integruoti į žmogiškųjų išteklių vadybos...

Įmonių socialinės atsakomybės klausimas plačiai diskutuojamas spaudoje, įmonės praneša apie įvairias veiklas, skirtas gamtos apsaugai, apie paramą bendruomenei. Kita vertus, garsiai nuskamba pavyzdžiai, kai įmonės dėl vienokių ar kitokių priežasčių elgiasi neatsakingai...