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Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
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The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
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The economic costs of fire
Weiner, Mark
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2001
Persistent link: https://www.econbiz.de/10001647161
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Measuring public relations programs
Weiner, Mark
- In:
The IABC handbook of organizational communication : a …
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(pp. 363-376)
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2011
Persistent link: https://www.econbiz.de/10009158214
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Auch Issues Management braucht messbare Ziele : Guidelines for setting measurable PR objectives
Anderson, Forrest W.
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Rockland, David
;
Weiner, Mark
- In:
Strategisches Issues Management : vom erfolgreichen …
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(pp. 224-235)
.
2009
Persistent link: https://www.econbiz.de/10003911270
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