Similar Search Results - EconBiz

Concepts of flagships

Kent, Anthony - In: Flagship marketing : concepts and places, (pp. 8-19). 2008

Persistent link: https://www.econbiz.de/10003827350

Personalisation and fashion design

Kent, Anthony - In: Design for personalisation, (pp. 17-33). 2017

Persistent link: https://www.econbiz.de/10011696408

Kent, Anthony; Omar, Ogenyi - 2003

Persistent link: https://www.econbiz.de/10001674822

Understanding personalisation : new aspects of design and consumption

Kuksa, Iryna; Fisher, Tom; Kent, Anthony - 2023

"Understanding Personalisation addresses the global phenomenon of personalisation that has come to affect many aspects of everyday life. It identifies the dimensions of personalisation and its typologies. The focus is on influential instances of personalisation in communication, consumption,...

Persistent link: https://www.econbiz.de/10013326520

Photo-elicitation : using photographs to read retail interiors through consumers' eyes

Petermans, Ann; Kent, Anthony; Cleempoel, Koenraad van - In: Journal of business research : JBR 67 (2014) 11, pp. 2243-2249

Persistent link: https://www.econbiz.de/10010402006

Global design, marketing and branding : introduction to the special issue

Melewar, T. C.; Dennis, Charles; Kent, Anthony - In: Journal of business research : JBR 67 (2014) 11, pp. 2241-2242

Persistent link: https://www.econbiz.de/10010402008

Flagship marketing : concepts and places

Kent, Anthony (contributor) - 2009

Persistent link: https://www.econbiz.de/10003640044

The use of mobile technologies in physical stores : the case of fashion retailing

Perry, Patsy; Kent, Anthony; Bonetti, Francesca - In: Exploring omnichannel retailing : common expectations …, (pp. 169-195). 2019

Persistent link: https://www.econbiz.de/10011954549

Designing for personalisation in predictive and preventive medicine

Golubnitschaja, Olga; Lemke, Heinz U.; Kapalla, Marko; … - In: Design for personalisation, (pp. 150-169). 2017

Persistent link: https://www.econbiz.de/10011696517

Relationship between design and marketing in the fashion industry

Goworek, Helen (ed.); Perry, Patsy (ed.); Kent, Anthony (ed.) - 2016

Persistent link: https://www.econbiz.de/10011594895

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