1. What is corporate level strategy? -- 2. Why do multibusiness firms exist? Theoretical approaches to diversification -- 3. Managing the multibusiness firm : theoretical approaches to corporate level strategy -- 4. Defining the business -- 5. Diversification strategies : creating corporate...

This study proposes a conceptual process framework to describe how international strategic alliance partners overcome the liabilities of cultural distance. We conduct an in-depth analysis of 31 semi-structured interviews with alliance managers and directors. Our findings suggest that a...