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The measurement of guanxi: Int...
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Wang, Cheng Lu
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Yu, Qionglei
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Herstein, Ram
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Zhou, Liying
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ECONIS (ZBW)
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The measurement of guanxi : introducing the GRX scale
Yen, Dorothy A.
;
Barnes, Bradley R.
;
Wang, Cheng Lu
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 97-108
Persistent link: https://www.econbiz.de/10008907885
Saved in:
2
The contingent effect of social networking ties on Asian immigrant enterprises' innovation
Chung, Henry F. L.
;
Yen, Dorothy A.
;
Wang, Cheng Lu
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 414-425
Persistent link: https://www.econbiz.de/10012285381
Saved in:
3
Guest editorial: understanding prosumer behavior in the platform ecosystem
Wang, Cheng Lu
;
Yen, Dorothy
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2589-2593
Persistent link: https://www.econbiz.de/10013457377
Saved in:
4
Analyzing stage and duration of Anglo-Chinese business-to-business relationships
Yen, Dorothy A.
;
Barnes, Bradley R.
- In:
Industrial marketing management : the international …
40
(
2011
)
3
,
pp. 346-357
Persistent link: https://www.econbiz.de/10008991588
Saved in:
5
Exploring Western and Chinese business relationship paradigms
Yen, Dorothy A.
;
Barnes, Bradley R.
- In:
Handbook of institutional approaches to international …
,
(pp. 515-532)
.
2012
Persistent link: https://www.econbiz.de/10009548227
Saved in:
6
What is dark about the dark-side of business relationships?
Abosag, Ibrahim
;
Yen, Dorothy A.
;
Barnes, Bradley R.
- In:
Industrial marketing management : the international …
55
(
2016
),
pp. 5-9
Persistent link: https://www.econbiz.de/10011503388
Saved in:
7
Enhancing firm performance through internal market orientation and employee organizational commitment
Yu, Qionglei
;
Yen, Dorothy A.
;
Barnes, Bradley R.
; …
- In:
International journal of human resource management
30
(
2019
)
6
,
pp. 964-987
Persistent link: https://www.econbiz.de/10012194291
Saved in:
8
Country image, product image and consumer purchase intention : evidence from an emerging economy
Wang, Cheng Lu
;
Li, Dongjin
;
Barnes, Bradley R.
;
Ahn, …
- In:
International business review : the official journal of …
21
(
2012
)
6
,
pp. 1041-1051
Persistent link: https://www.econbiz.de/10009747548
Saved in:
9
The Chinese notion of guanxi
Yen, Dorothy Ai-wan
;
Barnes, Bradley R.
;
Wang, Cheng Lu
- In:
Handbook of contemporary marketing in China : theories …
,
(pp. 83-100)
.
2011
Persistent link: https://www.econbiz.de/10008987127
Saved in:
10
The role of satisfaction, trust and contractual obligation on long-term orientation
Wang, Cheng Lu
;
Shi, Yizheng
;
Barnes, Bradley R.
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 473-479
Persistent link: https://www.econbiz.de/10010495374
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