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Spectator-based brand equity in professional soccer
Biscaia, Rui
;
Correia, Abel
;
Ross, Stephen
;
Rosado, António
- In:
Sport marketing quarterly : preferred journal of the …
22
(
2013
)
1
,
pp. 20-32
Persistent link: https://www.econbiz.de/10009740046
Saved in:
2
Sponsorship effectiveness in professional sport : an examination of recall and recognition among football fans
Biscaia, Rui
;
Correia, Abel
;
Ross, Stephen
;
Rosado, António
- In:
International journal of sports marketing & sponsorship
16
(
2014/15
)
1
,
pp. 7-23
Persistent link: https://www.econbiz.de/10010489144
Saved in:
3
Investigating the role of fan club membership on perceptions of team brand equity in football
Biscaia, Rui
;
Ross, Stephen
;
Yoshida, Masayuki
; …
- In:
Sport management review
19
(
2016
)
2
,
pp. 157-170
Persistent link: https://www.econbiz.de/10011475580
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4
Political factors in the decision-making process in voluntary sports associations
Soares, Jorge
;
Correia, Abel
;
Rosado, António
- In:
European Sport management quarterly : ESMQ
10
(
2010
)
1
,
pp. 5-29
Persistent link: https://www.econbiz.de/10003970258
Saved in:
5
Sport sponsorship : the relationship between team loyalty, sponsorship awareness, attitude toward the sponsor and purchase intentions
Biscaia, Rui
;
Correia, Abel
;
Rosado, Antonio Fernando
; …
- In:
Journal of sport management : the official journal of …
27
(
2013
)
4
,
pp. 288-302
Persistent link: https://www.econbiz.de/10010258933
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6
The role of service quality and ticket pricing on satisfaction and behavioural intention within professional football
Biscaia, Rui
;
Correia, Abel
;
Yoshida, Masayuki
- In:
International journal of sports marketing & sponsorship
14
(
2012/13
)
4
,
pp. 301-325
Persistent link: https://www.econbiz.de/10010195352
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7
A model bridging team brand experience and sponsorship brand experience
Biscaia, Rui
;
Trail, Galen
;
Ross, Stephen
;
Yoshida, Masayuki
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
4
,
pp. 380-399
Persistent link: https://www.econbiz.de/10011821792
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8
Marketing and sponsorship in French football league
Teixeira, Mario
;
Correia, Abel
- In:
International journal of sport management and marketing …
9
(
2011
)
1/2
,
pp. 3-12
Persistent link: https://www.econbiz.de/10009232491
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9
Factors and focuses in the strategic decisions of sporting organisations : empirical evidence in sports associations
Soares, Jorge
;
Correia, Abel
- In:
International journal of sport management and marketing …
5
(
2009
)
3
,
pp. 338-354
Persistent link: https://www.econbiz.de/10003824339
Saved in:
10
Segmenting fitness centre clients
Teixeira, Mário
;
Correia, Abel
- In:
International journal of sport management and marketing …
5
(
2009
)
4
,
pp. 396-416
Persistent link: https://www.econbiz.de/10003827756
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