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Hemalatha, M.
15
Sivakumar, V. J.
6
Narayanan, A. G. V.
2
Sezhiyan, D. M.
2
Sridevi, P.
2
Chandra Mohan, V.
1
Jayakumar, G. S. D. S.
1
Jayakumar, G. S. David Sam
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Mohamed Jasim, K.
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International journal of business innovation and research
5
International journal of Indian culture and business management
3
International journal of business excellence
3
International journal of business information systems : IJBIS
2
International journal of business and emerging markets : IJBEM
1
Journal of international business and economics : JIBE
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ECONIS (ZBW)
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A fuzzy clustering approach for segmenting Indian retail market based on store image
Sezhiyan, D. M.
;
Hemalatha, M.
- In:
International journal of business excellence
4
(
2011
)
6
,
pp. 731-750
Persistent link: https://www.econbiz.de/10009505720
Saved in:
2
An empirical investigation on relationships between critical supply chain management activities and supplier selection on the business performance using structural equation model
Sezhiyan, D. M.
;
Nambirajan, T.
- In:
Journal of international business and economics : JIBE
10
(
2010
)
1
,
pp. 121-133
Persistent link: https://www.econbiz.de/10008658976
Saved in:
3
Segmentation of clearance sales shoppers based on store attributes
Hemalatha, M.
- In:
International journal of business innovation and research
5
(
2011
)
6
,
pp. 639-662
Persistent link: https://www.econbiz.de/10009388784
Saved in:
4
A predictive modeling of retail satisfaction : a data mining approach to retail service industry
Hemalatha, M.
- In:
Knowledge management and drivers of innovation in services
,
(pp. 175-189)
.
2012
Persistent link: https://www.econbiz.de/10009681004
Saved in:
5
Market basket analysis : data mining application in Indian retailing
Hemalatha, M.
- In:
International journal of business information systems : …
10
(
2012
)
1
,
pp. 109-129
Persistent link: https://www.econbiz.de/10009550115
Saved in:
6
Market segmentation of clearance sales outshoppers using cluster and classification tree-based approach
Hemalatha, M.
- In:
International journal of Indian culture and business …
5
(
2012
)
6
,
pp. 627-643
Persistent link: https://www.econbiz.de/10009630160
Saved in:
7
Segmentation of Indian shoppers based on store attributes
Hemalatha, M.
;
Sivakumar, V. J.
;
Jayakumar, G. S. David Sam
- In:
International journal of business innovation and research
3
(
2009
)
6
,
pp. 651-669
Persistent link: https://www.econbiz.de/10003892040
Saved in:
8
Retail event satisfaction measurement model : an Indian context
Hemalatha, M.
;
Sivakumar, V. J.
- In:
International journal of Indian culture and business …
2
(
2009
)
6
,
pp. 654-669
Persistent link: https://www.econbiz.de/10003953025
Saved in:
9
A Decision-Support System application in retail store location model : a case study of hypermarket in emerging markets
Hemalatha, M.
;
Sridevi, P.
;
Sivakumar, V. J.
- In:
International journal of business and emerging markets …
3
(
2011
)
2
,
pp. 158-176
Persistent link: https://www.econbiz.de/10009012119
Saved in:
10
The antedecents of store patronage behaviour in Indian kirana store
Hemalatha, M.
;
Najma, S.
- In:
International journal of business innovation and research
7
(
2013
)
5
,
pp. 554-571
Persistent link: https://www.econbiz.de/10010212965
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