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CSR serves to compete in the sport industry? : an exploratory research in the football sector in Peru

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A multiple case-study investigation on the intersection between sustainability and reputation : an impact-driven framework for sport teams

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and initiatives, and its connection to the longer term perception of sustainability for the brand, is becoming … utilization of a multiple case study methodology, we initially investigated clubs belonging to the top five European football …

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Getting brand commitment through Internet and mobile sports marketing : an insight on Real Madrid football team

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Real Madrid football club : a new model of business organization for sports clubs in Spain

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Influence of the virtual brand community in sports sponsorship

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Economía, gestión y deporte : una visión actual de la investigación

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A social responsibility map of Spanish professional football league clubs

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The model of governance at FC Barcelona : balancing member democracy, commercial strategy, corporate social responsibility and sporting performance

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Strategic marketing planning for football clubs : a value-based analysis

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