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Possible effects of government action to curb global warming on stock market performance

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Toward a syncretic relationa bridge in negotiation : seller's role in driving buyer's value proposition

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A framework of total value orientation for strategic outsourcing decisions

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The moderating role of relationship quality in determining total value orientation

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Effects of risks on online consumers' purchasing behavior : are they risk-averse or risk-taking?

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Transcending social media interactivity to the social commerce environment

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Testing an empirical nomology of global logistics performance functions

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The Moderating Role of Relationship Quality in Determining Total Value Orientation

Byramjee, Framarz - 2010

Among the several approaches to understanding value in business transactions, the one most frequently encountered in marketing, management, and economics literature is the tradeoff of benefits and costs, the difference or ratio of which is operationalized as value. In a complex business...

Persistent link: https://www.econbiz.de/10013141478