Similar Search Results

Face forward: how employees' digital presence on service websites affects customer perceptions of website and employee service quality

Herhausen, Dennis; Emrich, Oliver; Grewal, Dhruv; … - In: Journal of marketing research 57 (2020) 5, pp. 917-936

Persistent link: https://www.econbiz.de/10012271989

Detecting, preventing, and mitigating online firestorms in brand communities

Herhausen, Dennis; Ludwig, Stephan; Grewal, Dhruv; … - In: Journal of marketing 83 (2019) 3, pp. 1-21

Persistent link: https://www.econbiz.de/10012175971

Understanding proactive customer orientation : construct development and managerial implications

Herhausen, Dennis - 2011 - 1st ed.

Persistent link: https://www.econbiz.de/10009261269

How family CEOs affect employees' feelings and behaviors : a study on positive emotions

Kammerlander, Nadine; Menges, Jochen; Herhausen, Dennis; … - In: Long range planning : LRP ; international journal of … 56 (2023) 5, pp. 1-22

Persistent link: https://www.econbiz.de/10014434708

Learning from "healthymagination" : how GE provides better care to more people at lower cost

Herhausen, Dennis; Trumann, Markus; Schögel, Marcus - In: Marketing review St. Gallen : Marketingfachzeitschrift … 28 (2011) 6, pp. 26-33

Persistent link: https://www.econbiz.de/10009390390

Customer Centricity bei Graubündner Koantonalbank : Kundenorientierung als Veränderungsprogramm

Villiger, Alex; Herhausen, Dennis; Schögel, Marcus - In: Marketing review St. Gallen : Marketingfachzeitschrift … 30 (2013) 5, pp. 22-35

Persistent link: https://www.econbiz.de/10010193227

"Kunden zuhören und von ihnen lernen, um Wachstum zu generieren."

Campiche, Martin; Herhausen, Dennis - In: Marketing review St. Gallen : Marketingfachzeitschrift … 30 (2013) 5, pp. 6-9

Persistent link: https://www.econbiz.de/10010193277

Profiting from customer relationship management : the overlooked role of generative learning orientation

Herhausen, Dennis; Schögel, Marcus - In: Management decision : MD 51 (2013) 8, pp. 1678-1700

Purpose: This study aims to examine the direct and moderating effects of generative learning on customer performance. Design/methodology/approach: The authors test the relationships between customer relationship management (CRM) capabilities, generative learning, customer performance, and...

Persistent link: https://www.econbiz.de/10010196923

Social Media als Management-Herausforderung : Ansätze zur erfolgreichen Implementierung von Social Media-Strategien

Mrkwicka, Kirsten; Schögel, Marcus; Herhausen, Dennis - In: Dienstleistungsmanagement und Social Media : …, (pp. 41-63). 2013

Persistent link: https://www.econbiz.de/10009756247

Auditing marketing strategy implementation sucess

Herhausen, Dennis; Egger, Thomas; Oral, Cansu - In: Marketing review St. Gallen : Marketingfachzeitschrift … 31 (2014) 3, pp. 56-64

Persistent link: https://www.econbiz.de/10010370281