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Together and apart : exploring structure of the corporate-NPO relationship

Simpson, Dayna; Lefroy, Kathryn; Tsarenko, Yelena - In: Journal of business ethics : JOBE 101 (2011) 2, pp. 297-311

Persistent link: https://www.econbiz.de/10009243440

From receiving to achieving : the role of relationship and dependence for nonprofit organisations in corporate partnerships

Lefroy, Kathryn; Tsarenko, Yelena - In: European journal of marketing : EJM 47 (2013) 10, pp. 1641-1666

Persistent link: https://www.econbiz.de/10010201729

Dependence and effectiveness in the nonprofit-corporate alliance : the mediating effect of objectives achievement

Lefroy, Kathryn; Tsarenko, Yelena - In: Journal of business research : JBR 67 (2014) 9, pp. 1959-1966

Persistent link: https://www.econbiz.de/10010380100

Strategic and tactical alliances : do environmental non-profits manage them differently?

Polonsky, Michael Jay; Lefroy, Kathryn; Garma, Romana; … - In: Australasian marketing journal 19 (2011) 1, pp. 43-51

Persistent link: https://www.econbiz.de/10008908959

Understanding the Impact of Walmart Closure on Households' Demand for Consumer Packaged Goods Categories

Ma, Yunqing; Seenivasan, Satheesh; Ma, Junzhao; … - 2021

The effects of Walmart closure on households’ demand for consumer-packaged goods categories are analysed. The investigation involves two stages. In the first stage, Walmart closure effects on household demand for these categories are estimated using a two-way linear fixed effects regression....

Persistent link: https://www.econbiz.de/10013244867

How does service robot anthropomorphism affect human co-workers?

Tojib, Dewi; Sujan, Rahul; Ma, Junzhao; Tsarenko, Yelena - In: Journal of service management 34 (2023) 4, pp. 750-769

Persistent link: https://www.econbiz.de/10014338203

The role of perceived fit in the tourist destination choice

Tojib, Dewi; Tsarenko, Yelena; Ho, Ting Hin; Tuteja, Geetu - In: Tourism analysis : an interdisciplinary tourism & … 27 (2022) 1, pp. 63-76

Persistent link: https://www.econbiz.de/10013286062

Emotional intelligence as a moderator of coping strategies and service outcomes in circumstances of service failure

Gabbott, Mark; Tsarenko, Yelena; Mok, Wai Hoe - In: Journal of service research : JSR 14 (2011) 2, pp. 234-248

Persistent link: https://www.econbiz.de/10009266738

Environmentally conscious consumption : the role of retailers and peers as external influences

Tsarenko, Yelena; Ferraro, Carla; Sands, Sean; McLeod, Colin - In: Journal of retailing and consumer services 20 (2013) 3, pp. 302-310

Persistent link: https://www.econbiz.de/10009759816

The role of personality characteristics and service failure severity in sonsumer forgiveness and service autcomes

Tsarenko, Yelena; Tojib, Dewi - In: Journal of marketing management : MM 28 (2012) 9/10, pp. 1217-1239

Persistent link: https://www.econbiz.de/10009615184