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ECONIS (ZBW)
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1
Gender justice and the market : a transformative consumer research perspective
Hein, Wendy
;
Steinfield, Laurel
;
Ourahmoune, Nacima
; …
- In:
Journal of public policy & marketing : JPP & M ; an …
35
(
2016
)
2
,
pp. 223-236
Persistent link: https://www.econbiz.de/10011618676
Saved in:
2
Gender and the self : traversing feminisms, masculinities, and intersectionality toward transformative perspectives
Zayer, Linda Tuncay
;
Coleman, Catherine A.
;
Hein, Wendy
; …
- In:
The Routledge companion to consumer behavior
,
(pp. 147-161)
.
2020
Persistent link: https://www.econbiz.de/10012316147
Saved in:
3
Advertising professionals' perceptions of the impact of gender portrayals on men and women : a question of ethics?
Zayer, Linda Tuncay
;
Coleman, Catherine A.
- In:
Journal of advertising : official publication of the …
44
(
2015
)
3
,
pp. 264-275
Persistent link: https://www.econbiz.de/10011313245
Saved in:
4
Institutional logics, gender, and advertising within a culture in transition : examining strategies of advertising professionals in Turkey for managing institutional complexity
Coleman, Catherine A.
;
Zayer, Linda Tuncay
;
Hesapci …
- In:
Journal of macromarketing
40
(
2020
)
4
,
pp. 510-527
Persistent link: https://www.econbiz.de/10012308737
Saved in:
5
Transformative advertising research : reimagining the future of advertising
Gurrieri, Lauren
;
Zayer, Linda Tuncay
;
Coleman, Catherine A.
- In:
Journal of advertising
51
(
2022
)
5
,
pp. 539-556
Persistent link: https://www.econbiz.de/10013417530
Saved in:
6
Driving impact through inclusive advertising : an examination of award-winning gender-inclusive advertising
Zayer, Linda Tuncay
;
Coleman, Catherine A.
;
Gurrieri, Lauren
- In:
Journal of advertising
52
(
2023
)
5
,
pp. 647-665
Persistent link: https://www.econbiz.de/10014422128
Saved in:
7
Storytelling beyond the ivory tower
Zayer, Linda Tuncay
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
3/4
,
pp. 382-386
Persistent link: https://www.econbiz.de/10012515270
Saved in:
8
Shining the spotlight on marketplace rituals : a review and research agenda
Sreekumar, Arun
;
Arias, Robert Alfonso
;
Otnes, Cele
; …
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
13/14
,
pp. 1166-1196
Persistent link: https://www.econbiz.de/10014427171
Saved in:
9
Self-presentation and gender on social media : an exploration of the expression of "authentic selves"
Kondakciu, Klaudia
;
Souto, Melissa
;
Zayer, Linda Tuncay
- In:
Qualitative market research : an international journal
25
(
2022
)
1
,
pp. 80-99
Persistent link: https://www.econbiz.de/10013162192
Saved in:
10
Attitudinal and behavioral resistance : a marketing perspective
Tinson, Julie
;
Close, Angeline
;
Zayer, Linda Tuncay
; …
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
6
,
pp. 436-448
Persistent link: https://www.econbiz.de/10010230136
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