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How websites compete in the Middle East : the example of Iran
Naami, Tara
;
Anesbury, Zachary William
;
Stocchi, Lara
; …
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 121-136
Persistent link: https://www.econbiz.de/10012813941
Saved in:
2
Special issue: honouring Professor Gerald Goodhardt
Anesbury, Zachary William
(
ed.
);
Stocchi, Lara
(
ed.
); …
-
2022
Persistent link: https://www.econbiz.de/10012813910
Saved in:
3
Honouring Gerald Goodhardt (1930-2020)
Anesbury, Zachary William
;
Stocchi, Lara
;
Trinh, Giang
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 3-6
Persistent link: https://www.econbiz.de/10012813912
Saved in:
4
Integrated marketing communication : a balanced approach
Winchester, Maxwell
;
Peter, Ling
;
Stocchi, Lara
;
Lwin, …
-
2019
-
First edition
Persistent link: https://www.econbiz.de/10012025783
Saved in:
5
An investigation in brand growth and decline across categories
Trinh, Giang
;
Anesbury, Zachary William
- In:
International journal of market research : JMRS ; the …
57
(
2015
)
3
,
pp. 347-356
Persistent link: https://www.econbiz.de/10011376251
Saved in:
6
How persistent are duplication of purchase partitions?
Anesbury, Zachary William
;
Bennett, Dag R.
;
Kennedy, Rachel
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 137-152
Persistent link: https://www.econbiz.de/10012814004
Saved in:
7
Analyzing proprietary, private label, and non-brands in fresh produce purchases
Anesbury, Zachary William
;
Jürkenbeck, Kristin
; …
- In:
International journal of market research
63
(
2021
)
5
,
pp. 597-619
Persistent link: https://www.econbiz.de/10012625171
Saved in:
8
Net audiences : a comparison of the Sainsbury Normal Method and the Sainsbury Weighted Method
Anesbury, Zachary William
;
Driesener, Carl Barrie
; …
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
15/16
,
pp. 1591-1610
Persistent link: https://www.econbiz.de/10012395568
Saved in:
9
The fallacy of the heavy buyer : exploring purchasing frequencies of fresh fruit and vegetable categories
Anesbury, Zachary William
;
Talbot, Danielle
;
Day, …
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012171853
Saved in:
10
Ageism kills brands
Anesbury, Zachary William
;
Bellman, Steven
;
Driesener, Carl
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
4
,
pp. 364-370
Persistent link: https://www.econbiz.de/10013435341
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