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1
Hope across the seas : the role of emotions and risk propensity in medical tourism advertising
Kemp, Elyria
;
Williams, Kim H.
;
Porter, McDowell
- In:
International journal of advertising : the quarterly …
34
(
2015
)
4
,
pp. 621-640
Persistent link: https://www.econbiz.de/10011547670
Saved in:
2
I heard it through the grapevine : managing and engaging customers on the web
Kemp, Elyria
;
Porter, McDowell
;
Fuller, Nicole R.
;
Min, …
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
3
,
pp. 256-271
Persistent link: https://www.econbiz.de/10012483463
Saved in:
3
The effects of negatively valenced emotional expressions in online reviews on the reviewer, the review, and the product
Folse, Judith Anne Garretson
;
Porter, McDowell
;
Bose …
- In:
Psychology & marketing
33
(
2016
)
9
,
pp. 747-760
Persistent link: https://www.econbiz.de/10011576865
Saved in:
4
The impact of marginalization on entrepreneurs’ online presence and firm performance
Fuller, Nicole R.
;
Porter, McDowell
;
Kemp, Elyria A.
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
1
,
pp. 161-175
Persistent link: https://www.econbiz.de/10013369608
Saved in:
5
Are young adults more narcissistic than older adults?
Davis, Cassandra D.
;
Polyakova, Alexandra
;
Bodapati, …
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 298-315)
.
2021
Persistent link: https://www.econbiz.de/10012298643
Saved in:
6
Frugality is the new sexy
Drolet, Aimee Leigh
;
Silamahakul, Jaijai
;
Sood, Sanjay
; …
- In:
Consumer psychology review
8
(
2025
),
pp. 15-31
Persistent link: https://www.econbiz.de/10015327701
Saved in:
7
Healthcare brands sound off : evaluating the influence of sonic branding in shaping consumer perceptions
Kemp, Elyria
;
Kopp, Steven W.
;
Bui, M̃y
- In:
International journal of pharmaceutical and healthcare …
17
(
2023
)
3
,
pp. 340-352
Persistent link: https://www.econbiz.de/10014336994
Saved in:
8
Resistance and risk : examining the effects of message cues in encouraging end-of-life planning
Kemp, Elyria
;
Kopp, Steven W.
- In:
Journal of public policy & marketing : JPP & M ; an …
30
(
2011
)
1
,
pp. 100-109
Persistent link: https://www.econbiz.de/10009234735
Saved in:
9
The fight against obesity : influences of self-efficacy on exercise regularity
Bui, M̃y
;
Kemp, Elyria
;
Howlett, Elizabeth
- In:
Journal of nonprofit & public sector marketing
23
(
2011
)
2
,
pp. 181-208
Persistent link: https://www.econbiz.de/10009241340
Saved in:
10
Healthy brands : establishing brand credibility, commitment and connection among consumers
Kemp, Elyria
;
Bui, M̃y
- In:
The journal of consumer marketing
28
(
2011
)
6
,
pp. 429-437
Persistent link: https://www.econbiz.de/10009407564
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