The COVID-19 pandemic has posed a vital challenge to traditional leadership practices. The virtual workplace is changing the way people are accustomed to working. Despite flexibility regarding time and space with the advent of digital technologies, employees face several psychological problems...

Purchasing and shopping habits have been disrupted due to the COVID-19 pandemic mainly because of the lockdown imposed in the society and social distancing due to which new habits are being developed among consumers. New regulations and procedures will likely affect the way consumers purchase...

This study investigates the challenges and motivations for women entrepreneurs in the service sector of Pakistan. Women’s business ownership is widely recognized as a critical component of a healthy economy because it plays a significant role in the production of new jobs and services and...

Work-family conflict is a subject of interest for researchers in the field of organizational behavior for decades because of its negative impact on an individual's life. The existing literature identified that workplace stressors contribute to work-family conflict and Perceived Organizational...

Objective: The study aims to explore the journey of the development of an entrepreneurial mindset among Pakistani entrepreneurs. The continuous economic instability in the country has resulted in an unpredictable future and reduced job opportunities. Therefore, being and becoming an entrepreneur...