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A luxury brand management fram...
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ECONIS (ZBW)
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Management of a luxury brand : dimensions and sub-variables from a case study of LVMH
Cavender, RayeCarol
;
Kincade, Doris H.
- In:
Journal of fashion marketing and management
18
(
2014
)
2
,
pp. 231-248
Persistent link: https://www.econbiz.de/10010384277
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2
A luxury brand management framework built from historical review and case study analysis
Cavender, RayeCarol
;
Kincade, Doris H.
- In:
International journal of retail & distribution management
43
(
2015
)
10/11
,
pp. 1083-1100
Persistent link: https://www.econbiz.de/10011505993
Saved in:
3
Global vs local : analysis of the consumer-brand relationships in India
Sengupta, Aniket
;
Wesley, Scarlett
;
Cavender, RayeCarol
; …
- In:
International journal of retail and distribution management
50
(
2022
)
3
,
pp. 361-376
Persistent link: https://www.econbiz.de/10013398011
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4
Presentation-order effect of product images on consumers' mental imagery processing and purchase intentions
Lee, Jung Eun
;
Shin, Eonyou
;
Kincade, Doris H.
- In:
The journal of product & brand management
33
(
2024
)
5
,
pp. 604-617
Persistent link: https://www.econbiz.de/10015165221
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5
College students' apparel shopping orientation and brand/product preferences
Bahng, Young Jin
;
KIncade, Doris H.
;
Yang, Jung-ha
- In:
Journal of fashion marketing and management
17
(
2013
)
3
,
pp. 367-384
Persistent link: https://www.econbiz.de/10009784762
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6
Retail buyer segmentation based on the use of assortment decision factors
Bahng, Young Jin
;
Kincade, Doris H.
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 643-652
Persistent link: https://www.econbiz.de/10010388514
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7
The relationship between temperature and sales : sales data analysis of a retailer of branded women's business wear
Bahng, Young Jin
;
Kincade, Doris H.
- In:
International journal of retail & distribution management
40
(
2012
)
6
,
pp. 410-426
Persistent link: https://www.econbiz.de/10009572917
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8
Inclusive design in apparel product development for working woman with physical disabilities
Carroll, Kate E.
;
Kincade, Doris H.
- In:
Family and consumer sciences research journal
35
(
2006
)
4
,
pp. 289-315
Persistent link: https://www.econbiz.de/10003501035
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9
Mass customization for long-term relationship development : why consumers purchase mass customized products again
Endo, Seiji
;
Kincade, Doris H.
- In:
Qualitative market research : an international journal
11
(
2008
)
3
,
pp. 275-294
Persistent link: https://www.econbiz.de/10003746544
Saved in:
10
Exploring online consumer reviews of customized apparel products
Shin, Eonyou
;
Kincade, Doris H.
;
Han, Jinhee
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 139-160
Persistent link: https://www.econbiz.de/10014495507
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