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Customer orientation, merchandising competencies, and financial performance of small fashion retailers in Bangkok
Chotekorakul, Warin; Nelson, James - In: Journal of fashion marketing and management 17 (2013) 2, pp. 225-242
Persistent link: https://www.econbiz.de/10010159662
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Sales and marketing integration : applying the theoretical lens of the resource-based view
Madhani, Pankaj M. - In: International journal of electronic customer … 6 (2012) 3/4, pp. 292-322
Persistent link: https://www.econbiz.de/10010184743