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Marketing strategy optimization : using linear programming to establish an optimal marketing mixture
Stapleton, Drew M.; Hanna, Joe B.; Markussen, Dan - In: American business review 21 (2003) 2, pp. 54-62
Persistent link: https://www.econbiz.de/10009084530
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Applications and Implementation - Measuring Logistics Performance Using the Strategic Profit Model
Stapleton, Drew; Hanna, Joe B.; Yagla, Steve; Johnson, Jay - In: The international journal of logistics management 13 (2002) 1, pp. 89
Persistent link: https://www.econbiz.de/10007162870
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Technological Innovation Adoption: An Empirical Investigation of Steamship Line Sales Force Integration
Stapleton, Andrew; Hanna, Joe B. - In: Transportation journal 41 (2002) 4, pp. 5-22
Persistent link: https://www.econbiz.de/10006695263
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ARTICLES - Niche Marketing in Intrastate Passenger Rail Transportation
Drea, John T.; Hanna, Joe B. - In: Transportation journal 39 (2000) 3, pp. 33-43
Persistent link: https://www.econbiz.de/10006698044
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ARTICLES - LTL Expansion into Warehousing: A Transaction Cost Analysis
Hanna, Joe B.; Maltz, Arnold - In: Transportation journal 38 (1998) 2, pp. 5-17
Persistent link: https://www.econbiz.de/10006700006
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ARTICLES - Understanding and Predicting Passenger Rail Travel: An Empirical Study
Hanna, Joe B.; Drea, John T. - In: Transportation journal 38 (1998) 1, pp. 38-46
Persistent link: https://www.econbiz.de/10006700194
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ERP and the reengineering of industrial marketing processes - A prescriptive overview for the new-age marketing manager
Gardiner, Stanley C.; Hanna, Joe B.; Latour, Michael S. - In: Industrial marketing management : the international … 31 (2002) 4, pp. 357-366
Persistent link: https://www.econbiz.de/10006266055
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Periodical usefulness: an international perspective
Gibson, Brian J.; Hanna, Joe B.; Menachof, David A. - In: International journal of logistics : research and … 7 (2004) 3, pp. 297-311
Persistent link: https://www.econbiz.de/10006019737
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Diffusion of green supply chain management: Examining perceived quality of green reverse logistics
Hazen, Benjamin T.; Cegielski, Casey; Hanna, Joe B. - In: The international journal of logistics management 22 (2011) 3, pp. 373-390
Persistent link: https://www.econbiz.de/10009801748
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An analysis of the value of supply chain management periodicals
Menachof, David A.; Gibson, Brian J.; Hanna, Joe B.; … - In: International journal of physical distribution & … 39 (2009) 2, pp. 145
Persistent link: https://www.econbiz.de/10008212614