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The effect of dynamic retail experiences on experiential perceptions of value: an internet and catalog comparison
Mathwick, Charla; Malhotra, Naresh K.; Rigdon, Edward - In: Journal of retailing 78 (2002) 1, pp. 51-60
Persistent link: https://www.econbiz.de/10006617023
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Play, Flow, and the Online Search Experience
Mathwick, Charia; Rigdon, Edward - In: Journal of consumer research : JCR ; an … 31 (2004) 2, pp. 324-332
Persistent link: https://www.econbiz.de/10006645540
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Social Capital Production in a Virtual P3 Community
Mathwick, Charla; Wiertz, Caroline; Ruyter, Ko de - In: Journal of consumer research : JCR ; an … 34 (2008) 6, pp. 832-849
Persistent link: https://www.econbiz.de/10007992530
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Relationship Marketing, Customer Satisfaction and Loyalty: A Theoretical and Empirical Analysis From an Asian Perspective
Ndubisi, Nelson Oly; Malhotra, Naresh; Wah, Chan Kok - In: Journal of international consumer marketing 21 (2009) 1, pp. 5-16
Persistent link: https://www.econbiz.de/10008241068
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Marketing innovation: a resource-based view of international and local firms
Gupta, Suraksha; Malhotra, Naresh - In: Marketing intelligence & planning 31 (2013) 2, pp. 111-126
Persistent link: https://www.econbiz.de/10010121858
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Relationship Marketing, Customer Satisfaction and Loyalty: A Theoretical and Empirical Analysis From an Asian Perspective
Ndubisi, Nelson Oly; Malhotra, Naresh; Wah, Chan Kok - In: Journal of international consumer marketing 21 (2008) 1, pp. 5-16
Persistent link: https://www.econbiz.de/10008172378