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Spotts, Harlan E.; Weinberger, Marc G. - In: European journal of marketing : EJM 44 (2010) 5, pp. 591-610

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Lepkowska-White, Elzbieta; Parsons, Amy L. - In: Journal of consumer affairs : official publication of … 35 (2001) 2, pp. 278-294

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Parsons, Amy L.; Lepkowska-White, Elzbieta - In: Journal of marketing education : JME 31 (2009) 2, pp. 154-159

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Balazs, Anne L.; Spotts, Harlan E. - In: Journal of business research : JBR 48 (2000) 3, pp. 163-164

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Spotts, Harlan E.; Lambert, David R.; Joyce, Mary L. - In: Journal of marketing education : JME (1998), pp. 210-218

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