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Rossiter, John R. - In: Transfer, Werbeforschung & Praxis : Zeitschrift für … 56 (2010) 4, pp. 66-72

Persistent link: https://www.econbiz.de/10009854268

Rossiter, John R. - In: AMS review : official publication of the Academy of … 3 (2013) 3, pp. 171-179

Persistent link: https://www.econbiz.de/10010186081

Rossiter, John R. - In: Marketing theory 12 (2012) 2, pp. 103-116

Persistent link: https://www.econbiz.de/10010003929

Bernardin, Thomas; Kemp-Robertson, Paul; Stewart, David; … - In: Journal of advertising : official publication of the … 37 (2008) 4, pp. 131

Persistent link: https://www.econbiz.de/10008167905

Bergkvist, Lars; Rossiter, John - In: International journal of advertising : the quarterly … 37 (2008) 2, pp. 85-99

Persistent link: https://www.econbiz.de/10009976357

Bernardin, Thomas; Kemp-Robertson, Paul; Stewart, David; … - In: International journal of advertising : the quarterly … 37 (2008) 4, pp. 131-151

Persistent link: https://www.econbiz.de/10009976380

Rossiter, John; Bellman, Steve - In: Journal of advertising research 52 (2012) 3, pp. 291-297

Persistent link: https://www.econbiz.de/10010038391

Albaum, Gerald; Roster, Catherine A.; Wiley, James; … - In: Journal of marketing theory and practice 18 (2010) 3, pp. 285-293

Persistent link: https://www.econbiz.de/10009884949

Bergkvist, Lars; Rossiter, John - In: Journal of advertising : official publication of the … 37 (2008) 2, pp. 85-98

Persistent link: https://www.econbiz.de/10008124543

Donovan, Robert J.; Rossiter, John R.; Marcoolyn, Gilian; … - In: Journal of retailing 70 (1994) 3, pp. 283

Persistent link: https://www.econbiz.de/10006636135