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Yilmaz, Cengiz
16
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3
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European journal of marketing : EJM
3
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Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of e-business research : an official publication of the Information Resources Management Association
2
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ECONIS (ZBW)
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Predictors of attitudinal and behavioral outcomes in mobile advertising : a field experiment
Varnali, Kaan
;
Yilmaz, Cengiz
;
Toker, Aysegul
- In:
Electronic commerce research and applications
11
(
2012
)
1/6
,
pp. 570-581
Persistent link: https://www.econbiz.de/10010117826
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2
The Impact of ISO Certification on the Levels of Awareness and Usage of Quality Tools and Concepts: A Survey of Turkish Manufacturing Companies
Ozgur, Ceyhun
;
Meek, Gary E.
;
Toker, Aysegul
- In:
Quality management journal : QMJ
9
(
2002
)
2
,
pp. 57-69
Persistent link: https://www.econbiz.de/10005943430
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3
The effect of customer relationship management adoption in business-to-business markets
Ata, U. Zeynep
;
Toker, Aysegul
- In:
The journal of business & industrial marketing
27
(
2012
)
6
,
pp. 497-508
Persistent link: https://www.econbiz.de/10009998258
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4
Value-Based Analysis of Mobile Tagging
Aygoren, Oguzhan
;
Varnali, Kaan
- In:
International journal of e-business research : an …
7
(
2011
)
1
,
pp. 93-105
Persistent link: https://www.econbiz.de/10008847510
Saved in:
5
The Impact of the Internet on Marketing Strategy: Revisiting Early Predictions
Varnali, Kaan
- In:
International journal of e-business research : an …
6
(
2010
)
4
,
pp. 38-52
Persistent link: https://www.econbiz.de/10008848170
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6
Cultural determinants of customer- and learning-oriented value systems and their joint effects on firm performance
Yilmaz, Cengiz
;
Alpkan, Lutfihak
;
Ergun, Ercan
- In:
Journal of business research : JBR
58
(
2005
)
10
,
pp. 1340-1352
Persistent link: https://www.econbiz.de/10006715254
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7
Supplier fairness as a mediating factor in the supplier performance-reseller satisfaction relationship
Yilmaz, Cengiz
;
Sezen, Bulent
;
Kabadayi, Ebru Tumer
- In:
Journal of business research : JBR
57
(
2004
)
8
,
pp. 854-863
Persistent link: https://www.econbiz.de/10006718419
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8
Learning process in new product development teams and effects on product success: A socio-cognitive perspective
Akgün, Ali E.
;
Lynn, Gary S.
;
Yilmaz, Cengiz
- In:
Industrial marketing management : the international …
35
(
2006
)
2
,
pp. 210-224
Persistent link: https://www.econbiz.de/10006229265
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9
Joint and interactive effects of trust and (inter) dependence on relational behaviors in long-term channel dyads
Yilmaz, Cengiz
;
Sezen, Bulent
;
Ozdemir, Ozlem
- In:
Industrial marketing management : the international …
34
(
2005
)
3
,
pp. 235-248
Persistent link: https://www.econbiz.de/10006238224
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10
Salesperson Cooperation: The Influence of Relational, Task, Organizational, and Personal Factors
Yilmaz, Cengiz
;
Hunt, Shelby D.
- In:
Journal of the Academy of Marketing Science
29
(
2001
)
4
,
pp. 335-357
Persistent link: https://www.econbiz.de/10006151958
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