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A Decision-Support System application in retail store location model : a case study of hypermarket in emerging markets
Hemalatha, M.; Sridevi, P.; Sivakumar, V. J. - In: International journal of business and emerging markets … 3 (2011) 2, pp. 158-176
Persistent link: https://www.econbiz.de/10009887888
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Modelling clearance sales store loyalty behaviour of Indian shoppers
Hemalatha, M.; Sivakumar, V. J. - In: International journal of business excellence 3 (2010) 2, pp. 206-225
Persistent link: https://www.econbiz.de/10010005034
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Segmentation of Indian shoppers based on store attributes
Hemalatha, M.; Sivakumar, V. J.; Jayakumar, G. S. David Sam - In: International journal of business innovation and research 3 (2009) 6, pp. 651-669
Persistent link: https://www.econbiz.de/10009883459
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Modelling clearance sales shopping behaviour
Hemalatha, M.; Sivakumar, V. J.; Narayanan, A. G. V. - In: International journal of business innovation and research 4 (2010) 5, pp. 451-474
Persistent link: https://www.econbiz.de/10009883486
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Retail event satisfaction measurement model : an Indian context
Hemalatha, M.; Sivakumar, V. J. - In: International journal of Indian culture and business … 2 (2009) 6, pp. 654-669
Persistent link: https://www.econbiz.de/10009885509
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Non-linear growth : the road ahead for Indian IT outsourcing companies ; the Infosys experience : in conversation with S. Gopalakrishnan, CEO and MD, Infosys Technologies
Gopalakrishnan, S.; Moorthi, Y. L. R. - In: IIMB management review 23 (2011) 2, pp. 91-101
Persistent link: https://www.econbiz.de/10010005638
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Non-linear growth : the road ahead for Indian IT outsourcing companies ; the Cognizant experience ; in conversation with R. Chandrasekaran, President and MD, global delivery, Cognizant
Chandrasekaran, R.; Moorthi, Y. L. R. - In: IIMB management review 23 (2011) 3, pp. 151-162
Persistent link: https://www.econbiz.de/10010005643
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Market segmentation of clearance sales outshoppers using cluster and classification tree-based approach
Hemalatha, M. - In: International journal of Indian culture and business … 5 (2012) 6, pp. 627-643
Persistent link: https://www.econbiz.de/10010038957
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Market basket analysis : data mining application in Indian retailing
Hemalatha, M. - In: International journal of business information systems : … 10 (2012) 1, pp. 109-129
Persistent link: https://www.econbiz.de/10010003823
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Segmentation of clearance sales shoppers based on store attributes
Hemalatha, M. - In: International journal of business innovation and research 5 (2011) 6, pp. 639-662
Persistent link: https://www.econbiz.de/10009883533