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A resource-based view of the political party and value creation for the voter-citizen: an integrated framework for political marketing
O'Cass, Aron - In: Marketing theory 9 (2009) 2, pp. 189-208
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009870714
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Measuring Entrepreneurship in Business Schools
Hazeldine, Mary; Miles, Morgan - In: Journal of education for business 82 (2007) 4, pp. 234-240
Persistent link: https://ebvufind01.dmz1.zbw.eu/10007728228
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Entrepreneurial marketing: acknowledging the entrepreneur and customer-centric interrelationship
Morrish, Sussie; Miles, Morgan; Deacon, Jonathan - In: Journal of strategic marketing 18 (2010) 4, pp. 303-317
Persistent link: https://ebvufind01.dmz1.zbw.eu/10008440107
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Innovation, Ethics, and Entrepreneurship
Miles, Morgan P.; Munilla, Linda S.; Covin, Jeffrey G. - In: Journal of business ethics : JOBE 54 (2004) 1, pp. 97
Persistent link: https://ebvufind01.dmz1.zbw.eu/10006879953
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The Potential Impact of Social Accountability Certification on Marketing: A Short Note
Miles, Morgan P.; Munilla, Linda S. - In: Journal of business ethics : JOBE 50 (2004) 1, pp. 1-12
Persistent link: https://ebvufind01.dmz1.zbw.eu/10006883110
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The Constant Gardener Revisited: The Effect of Social Blackmail on the Marketing Concept, Innovation, and Entrepreneurship
Miles, Morgan P.; Munilla, Linda S.; Covin, Jeffrey G. - In: Journal of business ethics : JOBE 41 (2002) 3, pp. 287
Persistent link: https://ebvufind01.dmz1.zbw.eu/10006891823
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The Corporate Social Responsibility Continuum as a Component of Stakeholder Theory
Munilla, Linda S.; Miles, Morgan P. - In: Business and society review : a quarterly forum on the … 110 (2005) 4, pp. 371-388
Persistent link: https://ebvufind01.dmz1.zbw.eu/10006606074
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The Financial Implications of Advertising as an Investment
White, John B.; Miles, Morgan P. - In: Journal of advertising research 36 (1996) 4, pp. 43-54
Persistent link: https://ebvufind01.dmz1.zbw.eu/10006531347
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Environmental Marketing: A Source of Reputational, Competitive, and Financial Advantage
Miles, Morgan P.; Covin, Jeffrey G. - In: Journal of business ethics : JOBE 23 (2000) 3, pp. 299-312
Persistent link: https://ebvufind01.dmz1.zbw.eu/10006910203
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Corporate venturing and the rent cycle
Darroch, Jenny; Miles, Morgan P.; Paul, Chris W. - In: Technovation : the international journal of … 25 (2005) 12, pp. 1437-1442
Persistent link: https://ebvufind01.dmz1.zbw.eu/10006811417